Case Studies and Client Testimonials

The human-to-human relationship has never been more important in a world that continues to become more digitally – and remotely – connected.

Outside of your team members, your clients are your best cheerleaders and referral sources to amplify the great work you do. As more buyers do their own research online before making that first call for help, you must paint a clear picture of who you are, what you do and why, and how you can help them achieve their goals and beyond. 

In-depth case studies and client testimonials are one of the best ways to show them what their experience working with you and your team will be like. We go beyond the standard “John was great to work with and attentive to my needs,” by digging deep to identify the challenges they faced, the personalized solutions and action plans you offered and, most importantly, the positive measurable results they achieved by working with you.

While having someone on your team conduct this task, it’s often best to outsource case studies and client testimonials so the client feels they are in a safe space to express their true, unfiltered experience (plus, it’s just hard to be objective and dig into the challenge, solution and results if you’re asking about service you provided and feel is already perfect). 

The added benefit of going beyond the two-to-three line testimonial or general client satisfaction survey with opened-ended questions that hardly are answered? It helps you tweak and improve your operations and client service to better meet the needs of the marketplace.

You want a professional who understands your client’s industry, in addition to the decision-making and buying process. We do this in a relatable storytelling manner that is conversational to show them how you helped an organization in a comparable situation so they choose you before the first conversation!